On the Mobile Message Manage page, you can view overall mobile message stats, change scheduling, view test results, and more.
Below the Administrative Title for a message, you'll see the option to Edit Tags for this message. On this page, tags don't do anything but categorize your message. You can view the tags on this Manage page or in your Group Manage page. You can also create a tag when adding tags in this way using the Add New Tag button.
Click the Duplicate button to make a copy of the mobile message, including content and targeting. Click the Duplicate w/ Exclude button to duplicate the message, exclude the first message from the duplicate, and remove the random limit (useful when doing message testing.) We'll add 'copy of' to the beginning of the administrative title.
If the mobile message hasn't been sent, you can refresh targeting as well by clicking the Refresh Targeting button and generate a new count.
You can also stop messages mid-send from this page or view what time the message finished sending in the top right.
You can also create a ladder where receiving this mobile message is the trigger. Ladders are not retroactive, so make sure you publish the ladder before sending the message. By default, people will be triggered into the ladder by receiving this mobile message. You can customize the ladder from there. If you've already created a ladder that is triggered by this mobile message, you can click View Ladder to see that ladder. The ladder will also be available in your list of ladders.
In the Statistics tab, you'll be able to see stats on how your mobile message performed. This will include key metrics for Clicks, Action rates, and Unsubscribes.
If you did any A/B testing, you'll see a Test Results tab. Here you'll be able to see the result of each test and individual stats for how each mobile message test performed. You can choose a winner by clicking Duplicate to make a copy of the message variant, including content and targeting. Click the Duplicate With Exclude button to duplicate the message, exclude the first message from the duplicate, and remove the random limit.
In the Clicks tab, you'll be able to see every link included in your mobile message. The unique number tells you how many individuals clicked on that link. The raw number tells you how many times a link was clicked overall.
The View Message tab gives you a look at what the message looks like before it goes out, or lets you look over what was already sent. You can send yourself a test from here as well.
In the Targets tab, you'll be able to view the targeting parameters that have been set. If you used a query to target this mobile message, you'll be able to view the parameters set for that query and have the option to be taken to the edit page for that query to make any changes.
Finally, the Next Steps tab has tips from Action Network on what to do after an message has been sent.